Full-service digital & marketing agency

Every brand has a story. We make sure it's written well.

Maktoob Labs builds brands, runs campaigns, and designs the digital presence to back them up — branding, advertising, social, and web, under one roof.

What we do

Four disciplines. One story.

BRANDING

Identity & positioning

Naming, visual identity, and messaging that give a business a point of view worth remembering.

ADVERTISING

Paid media & performance

Meta, Google, and programmatic campaigns built around a single number: return on spend.

SOCIAL

Content & community

Editorial calendars, creative production, and community management that build an audience, not just impressions.

WEB

Sites & digital product

Fast, conversion-minded websites and landing pages — built to be edited, not just admired.

How we work

A process, not a pitch deck

01

Discover

Audit what exists, interview stakeholders, and find the gap between where the brand is and where it needs to be.

02

Define

Turn research into a strategy document — positioning, audience, channels, and what success actually looks like.

03

Design

Build the identity, creative, and campaigns against that strategy — nothing goes out without a reason behind it.

04

Deliver

Launch, measure, and report in plain numbers — then use what we learn to sharpen the next round.

Our team

Every project, fully staffed

Project Managers Technical Project Managers
Requirements

Business Analysts

Translate what you need into specs the rest of the team can actually build against.

UI / UX

Designers

Interfaces and brand work that hold up under real use, not just in a mockup.

Build

Developers

Full-stack engineers across web, mobile, and integrations — matched to your stack.

Verification

QA Engineers

Nothing ships without a dedicated tester checking it against the spec first.

Why Maktoob Labs

What you actually get

A dedicated team

You work with the people doing the work — not a rotating cast of account managers relaying your notes.

Decisions backed by data

Creative choices are informed by what the numbers say is working, not by whoever spoke last in the meeting.

Reporting in plain English

Every campaign comes with a report you can actually read — what happened, what it cost, what's next.

Questions

Frequently asked

What tech stacks do you work with?
Our developers work across modern web and mobile stacks — React, Next.js, Vue, Node.js, Python/Django, PHP/Laravel, and native iOS/Android — plus cloud infrastructure on AWS, GCP, and Azure. We pick the stack based on your project and existing systems, not on what's easiest for us.
Which industries do you have experience in?
FinTech, MedTech, eCommerce, and Veterinary Tech, along with ERP, CRM, and CMS implementations — plus general SaaS products and internal tooling for teams that just need something built properly.
Can you support a project someone else built?
Yes. A large part of our work is stepping into existing codebases — auditing what's there, fixing what's broken, and taking over ongoing support and feature development without forcing a rebuild.
Do purchased hours expire?
No — never. Hours you buy stay on your account and roll over indefinitely. Use them at your own pace, whenever you need them.
What engagement models do you offer?
Hourly blocks for flexible, as-needed work; fixed-scope pricing for clearly defined deliverables; or a dedicated team retainer for ongoing product work. We'll recommend the fit based on what you're building.
Who owns the code once it's delivered?
You do — fully. Source code, assets, and IP transfer to you on delivery, or per milestone if we're working on a retainer.
How fast can you start?
Most engagements kick off within a week of scoping — often sooner for support and maintenance work on an already-existing project.
Do you sign NDAs?
Yes, as standard practice before we access any of your existing code, data, or product roadmap.
How do you report progress?
Weekly written updates plus a standing call, run by your assigned project manager — not scattered across ad hoc messages you have to piece together yourself.

Get in touch

Ready to get it in writing?